How I Research Trending Designs - Merch By Amazon

About this video

He says his main Merch by Amazon research method, used most of the time, starts with Google Trends to spot a trending topic, then uses free Chrome tools — a merch research tool and Unicorn Smasher — to pull up existing merch shirts for a keyword and sort by sales rank. In the live example he spots the Stanley Cup playoffs, searches hockey, and connects it to the upcoming Father’s Day holiday to find a combined hockey-dad niche. He reviews which shirts are selling, skips designs he says cannot be improved, and sends URLs of promising ones to his VA/designer. Throughout he repeats that the goal is inspiration only: make a version three to four times better, never copy, because he says copying is how sellers get kicked off Merch.

Key takeaways

  • Start with Google Trends to find a trending topic, then validate it by checking actual merch listings and sales ranks
  • Combine two niches in one design — his example pairs hockey from the playoffs trend with dad/Father’s Day demand
  • Use the free tools he names — the merch research tool and Unicorn Smasher — and organize results by lowest sales rank
  • Only pursue a design if it can be made three to four times better; he says he skips basic text designs that cannot be improved
  • He warns repeatedly not to copy designs, saying copying is how people get their Merch accounts banned/kicked off

Episode details: published May 26, 2017 · 6:58 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are RJ Martinez’s own claims, shared for education — they are not typical or guaranteed.


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