How To Find A Niche For Amazon KDP | Low Content Book Publishing KDP 2021 | KDP Nice Research 2022

About this video

RJ Martinez explains a two-step method for finding profitable, low-competition Amazon KDP notebook niches. Step one is Google: search broad ’list of’ queries built around a hobby or interest you personally know — for example ’list of pets’ returning cat, dog, goldfish, hamster, kitten, mouse, parrot and puppy — and repeat the pattern for fruits, professions such as teachers, nurses and doctors, hobbies like gardening and coin collecting, and sports. Each item on those lists is a potential cover or book idea. Step two is Amazon: take a candidate keyword to Amazon search, use the autocomplete suggestions behind it (for example ‘cherry notebook’ or ‘boxing notebook’) as evidence that customers are searching for and buying that type of product, and check competition and demand. He explains Best Sellers Rank (BSR): the lower the BSR, the higher the sales velocity — giving rough illustrations of a BSR around 2,000 versus one in the 1-2 million range selling only a few copies a week. He closes by promoting Pixel Pod Studio for interiors, keyword research and clipart, saying low-content publishing needs no writing skill, only good interiors and good research.

Key takeaways

  • Start from a hobby you personally know, then use Google ’list of…’ searches (pets, fruits, professions, hobbies, sports) to generate long lists of candidate niches.
  • Validate each candidate on Amazon: autocomplete suggestions after a keyword show what customers are actually searching for and buying.
  • Use BSR as a demand signal — a lower BSR means higher sales velocity; a BSR in the millions may mean only a few sales per week.
  • Look for niches that are profitable but not saturated, with low competition you can realistically create a book for.
  • Low-content publishing requires no writing skill according to the creator, but does require good interiors and solid keyword/niche research.

Episode details: published October 7, 2021 · 6:03 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are RJ Martinez’s own claims, shared for education — they are not typical or guaranteed.


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