How To Use Redbubble For Research

About this video

Filmed from an Airbnb while in Seattle for a Merch conference where he is speaking, Martinez shows how he uses Redbubble as a research source for Amazon print-on-demand designs. He stresses Redbubble is a different platform with a different audience and a different mindset. His method is to browse the Redbubble homepage for unusual design ideas, go into a category such as women’s t-shirts (noting the site also surfaces stickers, home decor, bags, cases, and more), then use the sort options — switching from ‘most relevant’ to ’trending’ and ’top selling’ — to see designs that are actually making sales. He clicks into a selling design (a fox example) and into the seller’s store to see their other items, and repeats the same process for men’s t-shirts. He is explicit: do not copy anyone’s design pixel for pixel; take inspiration, send the reference to one of his designers, and have them create a different design, which he then lists on Amazon. He claims about four or five designs sourced this way were already making daily sales on Amazon for him at the time of recording (creator’s claim), and says he needs to do more of this research.

Key takeaways

  • Use Redbubble’s ’trending’ and ’top selling’ sorts — not just ‘most relevant’ — to find designs proven to be selling
  • Click through from a selling design into the seller’s full store to find more validated ideas in the same style
  • Treat Redbubble as inspiration for a different platform: have a designer create a different design, then sell it on Amazon
  • Never copy a design pixel for pixel — he repeats this warning throughout the walkthrough
  • He claims 4-5 designs researched this way were making daily Amazon sales for him (creator’s claim)

Episode details: published October 1, 2018 · 6:24 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are RJ Martinez’s own claims, shared for education — they are not typical or guaranteed.


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