How To Write A Merch By Amazon Listing - Merch By Amazon Tutorial 2021 - Amazon Merch
About this video
The creator builds a Merch by Amazon listing for a tax-themed design from his earlier niche research, focusing only on the standard t-shirt because, he claims, it accounts for about 90% of the products that sell in his account. He studies a competing ’tax season’ shirt on Amazon, checking with Helium 10 tools that it sells consistently with a low BSR, and extracts the long-tail keywords and exact phrases its title uses, such as tax season, accounting and CPA gift phrases. He builds a professional-sounding brand name, puts the design’s selling phrase at the start of the title, and packs the title with at least two exact phrases so the algorithm can rank it first for the long-tail term and later for bigger terms. For the two bullet points he advises using two niche-related long-tail keywords without spamming, then copying the bullets into the description. He adds that paid tools are optional: Amazon’s own search bar suggestions and a free suggestion-expander tool can surface keywords, though paid data helps confirm search volume.
Key takeaways
- Research a proven, consistently selling competitor in the niche and mine its title for exact long-tail phrases.
- Include at least two exact keyword phrases in the title to increase relevant traffic and ranking chances.
- Put a known selling phrase from the design itself at the beginning of the title.
- Use two niche-related long-tail keywords in the bullet points without keyword stuffing, then reuse them in the description.
- Confirm a keyword actually has search volume before using it; free Amazon search suggestions work, but paid tools speed this up.
Episode details: published December 15, 2020 · 7:22 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are RJ Martinez’s own claims, shared for education — they are not typical or guaranteed.
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