I Found 10 Winning Etsy Designs Before Competition Catches On

About this video

(Summarized from the Bengali caption track.) RJ Martinez, who says he has sold full-time online for over nine years after starting with print-on-demand on Merch by Amazon, walks through 10 Etsy shops found with EverBee’s Shop Analyzer, which he uses to see total and monthly sales, revenue, views, conversion rate, listing age and favourites that Etsy does not show. Recurring winning patterns include milestone, birthday, anniversary and wedding gifts built around a birth year — for example a vintage ‘made in 1956’ / 70-years-ago design priced at $22.99 with free shipping — and swappable templates such as Tucker T’s ’life happens, [X] helps’ (swap in gardening, quilting, coffee, wine, cats or a dog breed such as English Bulldog). Other examples are Soft Menace Co., described as a new shop averaging 33 sales a month in four months with dark-romance / BookTok designs for women 18-35; Witty Threads Co. with about 5,000 sales and an ‘apparently I like traveling / soccer’ template (about $22.99 for XL plus $6 shipping); a patriotic America 250 Years Fourth of July shirt; profession-gift shirts for sonographers, nurses and other roles from Liz J. Creations; sourdough and homestead designs for women 30-60; a ghost-dentist Halloween line-art design expandable to other professions; bold animal / iced-coffee and ’true crime couch division’ designs; and chicken phrases for backyard-chicken keepers aged 30-65. For each he shows an Ideogram prompt for making an original spin-off. His golden rule: do not copy — understand who is buying and why, then create your own version, and always check trademark and copyright. He offers a free download of the 10 niches in the description.

Key takeaways

• Use EverBee Shop Analyzer data — sales, revenue, views, conversion and listing age — rather than guessing which Etsy designs are selling
• Build templates where one element swaps out: birth year, hobby in ’life happens, X helps’, interest in ‘apparently I like X’, or profession in a simple text design
• Target a clear buyer for each niche, such as BookTok dark-romance readers 18-35, home bakers 30-60, or backyard chicken keepers 30-65
• Create original spin-offs with Ideogram prompts instead of copying a winning design, and check trademark and copyright first
• New shops can still break through — he highlights shops only a few months old already making regular monthly sales

Episode details: published June 29, 2026 · 25:36 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are RJ Martinez’s own claims, shared for education — they are not typical or guaranteed.

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