I Paused My Own Amazon Ads on Camera (5-Minute Weekly Check)

About this video

A disclosed paid partnership with Amazon Ads in which R.J. Martinez, who says he has done print on demand for over eight years, demonstrates the five-minute weekly budget check he runs on his own Amazon Merch on Demand sponsored products. Rather than changing bids, he opens the reporting dashboard, sorts designs by clicks and asks two questions: which designs are getting engagement, and which clicks are converting into purchases. Low impressions are framed as possibly a niche, design or bid problem. A design that is getting clicks and has made a conversion is protected by raising its small daily campaign budget so it can keep running. The worked counter-example is a design with about 1,800 impressions, 10 clicks and about $6.35 in spend with no sale, which he pauses. His stated rule of thumb is to pause at 10 to 15 clicks with no sales, while a purchase within about 10 clicks justifies increasing the daily budget, and possibly the bid. He stresses doing this calmly once a week rather than checking hourly, and promises to reopen the dashboard the following week to review the effect of the change made on camera.

Key takeaways

  • Run one short weekly check in the ads reporting dashboard instead of constantly tweaking bids or checking performance hourly.
  • Sort by clicks and judge designs on two signals only: engagement (impressions and clicks) and whether those clicks convert to purchases.
  • Pause designs that reach roughly 10 to 15 clicks with no sale; the spend by then is treated as enough signal that the design is unlikely to convert at that price.
  • Protect early winners: a design with clicks and a conversion gets a higher daily budget so the campaign is not capped while it is working.
  • Keep the process beginner-simple — one change at a time, then review the dashboard again the next week to see what the change produced.

Episode details: published August 26, 2026 · 6:03 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are RJ Martinez’s own claims, shared for education — they are not typical or guaranteed.


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