I Spied on Top Etsy POD Sellers and Built a Store With AI in 1 Day

About this video

RJ Martinez argues beginners should not invent niches from scratch but reverse-engineer Etsy print-on-demand shops already making sales. Using EverBee Product Analytics for a generic term like ‘funny shirts’, he filters for recent listings with strong velocity — for example a listing with 63 sales, about $1,200 in revenue, 100% growth, 93 total sales and a listing age of two months — and uses Shop Analyzer filters for monthly sales and shop age to find proven stores. He warns repeatedly to check trademarks and copyright, noting many top shops use Disney IP he would not touch. He exports shop and listing spreadsheets, uploads them to Claude AI with a prompt asking for patterns, listing-age signals, trademark audit and a long-term strategy. Claude, as shown, flags that 42% of a 423-product catalog used Disney, NBC or other trademarked IP, and identifies Christian faith, book lovers, and a silly goose / mental health crossover as safer niches, suggesting Etsy as a testing lab before moving winners to his own store. He then has Claude generate design prompts, creates original ‘silly goose’ concepts in Ideogram with transparent backgrounds, upscales and downloads them, builds an EverBee storefront from a prompt, connects Printify, publishes a Comfort Colors-style tee, and discusses pricing around $24.99-$29.99.

Key takeaways

• Use EverBee filters for sales, listing age and growth to find recent listings that are already selling, rather than brainstorming niches cold.
• Export competitor shop and listing data to Claude AI for a trademark audit, niche patterns, pricing patterns and market gaps.
• Avoid Disney and other trademarked IP unless you have the rights, even if top-selling shops use it.
• Create original designs in Ideogram from Claude’s prompts, requesting transparent backgrounds and simple one- to two-color palettes for DTG printing.
• Publish through Printify into an EverBee store, then rinse and repeat the research-design-launch process for additional products.

Episode details: published April 30, 2026 · 43:42 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are RJ Martinez’s own claims, shared for education — they are not typical or guaranteed.

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