Merch By Amazon - (Hit $10k In One Month)
About this video
RJ Martinez recounts hitting a Merch by Amazon milestone he had chased for years. He claims he has sold over $100,000 on Merch by Amazon overall, and claims he passed $10,000 in royalties for the month by around June 21-22, later passing $11,000 on roughly 2,300-2,400 sales at an average royalty he states was $4.60. He credits focusing on niches and learning Amazon’s algorithm and ranking rather than obsessing over the goal. On pricing, he says beginners in lower tiers can price at cost — he cites $13.07 as cost at the time — to generate sales and tier up, aiming for about double the sales needed for the next tier, or price just under competitors. His recent approach, he says, is listing straight at $19.99 for about a $5 royalty and pushing with AMS ads to get the first sale and ranking. He claims he spent $1,136.82 on ads that month at 14% ACOS against a roughly 25-26% break-even, and that one long-running ad spent $344 to generate $3,000 in sales. He also stresses building out one evergreen niche, testing designs on white as well as black shirts, and judging ads on lifetime performance, lowering bids rather than simply pausing them.
Key takeaways
- Creator claims he passed $10,000, then $11,000, in Merch by Amazon royalties in one month after years of niche-focused work
- For lower tiers, pricing at cost to accumulate sales — ideally about double the tier threshold — can help tier up faster
- His tested alternative is listing at $19.99 and using AMS ads to win the first sale and front-page ranking
- Track ACOS against your own break-even; he claims 14% ACOS that month versus a 25-26% break-even
- Build deeply around one evergreen niche and adapt designs for light-colored shirts, not only black
Episode details: published June 25, 2020 · 18:35 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are RJ Martinez’s own claims, shared for education — they are not typical or guaranteed.
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