Merch by Amazon Listing Optimization Guide for 2023 Sales

About this video

[Summary based on the Bengali-language transcript track (lang: bn); summarized in English. The video title in the catalog is ‘Merch by Amazon Listing Optimization Guide for 2023 Sales,’ but the transcript content is a walkthrough of a political Trump design and whether that niche is safe.] The creator addresses repeated questions about whether a Donald Trump niche is safe on Merch by Amazon. He says he has worked on Merch by Amazon since 2017, normally avoids political niches, and made this design only because his grandfather asked for one. His answer is yes, it can be done, with the understanding that candidates running for president are treated as public figures, each platform has different rules, and a platform can remove a design if it chooses. He warns not to try to trick or cheat the algorithm and to follow the rules as well as possible. He shows his original design ‘Original Gangster for President,’ explaining he did not copy the trending mugshot image directly from the internet but created his own version, with brand text including the mugshot reference, ‘OG 2024,’ and ‘by RM.’ He walks through the live Amazon listing: title starting with the main keyword plus ‘Original Gangster for President’ and ‘funny,’ bullet points and description that talk about the design rather than the product, following Amazon guidance not to discuss sizing or tell buyers to order a size up. He says he priced it at production cost to test organic ranking, notes political designs cannot be advertised with Amazon Ads, and shows keyword research in Helium 10, Merch Informer, and Libro, including rankings around 90 for ‘Trump Mugshot T’ and 93 for ‘Donald Trump Mugshot Shirt’ as he presents them, 11,000+ and 20,000+ BSR examples on other trending listings, and large search spikes. He concludes any niche can be unsafe if done wrong or by copying another brand, external traffic from social media helps in a competitive niche, and viewers who are not comfortable should not do it.

Key takeaways

  • Bengali track: creator’s position is political candidate designs can be listed as public figures, but each platform sets its own rules and can remove designs
  • Do not try to trick the algorithm or copy images directly; he says he created an original version of the mugshot concept instead of lifting the trending image
  • Listing advice given: put the main keyword first in the title, and write bullets/description about the design, not product sizing — Amazon warns against ‘order a size up’ language
  • Political listings cannot rely on Amazon Ads in his account, so early organic ranking and external traffic from Twitter/Instagram or other platforms matter
  • Research tools he names are Helium 10, Merch Informer, and Libro for checking keyword rankings, long-tail terms, trends, and BSR

Episode details: published September 11, 2023 · 14:13 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are RJ Martinez’s own claims, shared for education — they are not typical or guaranteed.


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