Merch By Amazon : Researching Designs For Halloween - Read The Description

About this video

The creator shows how he researches trending Halloween designs for Merch by Amazon for free, using a tool he calls Mercury Search / Merch Search to pull up shirts containing the keyword ‘Halloween’. His first rule is to watch for trademarks and copyright: he points to Star Wars and horror-film examples as designs not to imitate because they can get an account banned, saying if you have to think about it, don’t make it. Instead he looks for sub-niches inside Halloween, such as a ghost with wine (‘here for the booze’), a sloth with a witch, and ’teachers love brains’ for teachers plus Halloween. He checks sales rank to judge demand, noting a listing around a 700 ranking has likely sold a few times and that a sub-niche whose front page shows ranks such as 83,000 and others below 1 million is in demand. When he finds a winner he copies only the ASIN into a spreadsheet with a short description for his uploader, sends the link to his designer to make similar but not copied designs, and for a strong design would have 10 or 20 different styles made. He says he researches ten to fifteen links a day this way.

Key takeaways

• Search a broad holiday keyword such as Halloween in the free Merch search tool he demonstrates, then narrow into sub-niches like Halloween plus wine, sloths or teachers
• Never copy a design and avoid anything trademarked or copyrighted — examples he flags include Star Wars and horror-film designs; if you have to think about it, don’t make it
• Use sales rank as a demand signal: low ranks mean recent sales, and a front page full of ranks below 1 million signals an in-demand sub-niche
• Save the ASIN and a brief description in a spreadsheet for your designer and uploader, rather than copying the artwork itself
• For a proven design, have a designer create 10 or 20 original variations in the same style, researching ten to fifteen links a day

Episode details: published September 14, 2017 · 8:52 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are RJ Martinez’s own claims, shared for education — they are not typical or guaranteed.

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