Merch By Amazon Tier System - (Get Out Of The Lower Tiers)

About this video

RJ Martinez explains the Merch by Amazon tier system and how to escape the lower tiers. He introduces himself as having, by his claim, sold over $150K in royalties over about three years, says he started around tier 25, and says he is now at tier 100K after Amazon boosted him from tier 50K when new marketplaces were added, with 50K all-time products sold claimed. He describes tiers rising from tier 10, 25, 100, 500, 1,000, 2,000 and upward, where more sales unlock more live slots and thus more earning opportunity. His personal rule for tiering up is to aim for double the tier in sales (for example 20 sales at tier 10) with about 80% of uploads live, rather than just scraping past the minimum. Crucially, he advises not focusing on profit at the start: focus on one product - standard t-shirts, which he says are 90-92% of his account - and price at cost / very low so volume rises, because lower prices sell more units even if each sale earns less. Once tiered up and with more design room, sellers can price new work at $19.99 as he now does. He stresses simple designs sell, do not overthink, and learning keywords and the algorithm so a listing can be first for a search phrase, then rinsing and repeating that process in each new niche, always checking trademarks. He also suggests leveraging outside traffic to get early sales: an existing audience, family or group orders such as birthday shirts for 10 kids, organisations, schools or sports, and Facebook groups where a relevant saying is trending (without spamming or using trademarked terms). Long term, he recommends using Merch by Amazon to build a brand and audience that can later sell through a Shopify store or own website.

Key takeaways

• Tiers unlock slots as sales grow; his personal target is double the tier number in sales with about 80% of uploads live, not just the minimum.
• Do not chase profit in low tiers: price standard t-shirts at cost / very low to maximise sales volume and tier up faster.
• Focus on one product first - he says standard t-shirts are 90-92% of his account - then raise prices to $19.99 once you have design room.
• Simple designs sell; winning is about understanding keywords and the algorithm and being first for a phrase, then repeating in new niches.
• Use outside traffic to seed sales - audience, family/group orders, and Facebook groups - and always trademark-check designs first.

Episode details: published September 2, 2020 · 12:27 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are RJ Martinez’s own claims, shared for education — they are not typical or guaranteed.

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