Merch By Amazon Tutorial - Research Going Into 2021 - Beginner Tips - Print On Demand Niche Research

About this video

RJ Martinez walks through print-on-demand research heading into the new year, urging sellers to start with their own data: review your top-selling shirts and products on any platform, find new phrases and sayings in niches where you already sell, and try to beat your own best design instead of stopping at one winner. Using Merch Informer charts, he works through seasonal and evergreen niches in turn: workout and New Year resolution designs, where funny sayings around lifting, yoga and other exercise are shown spiking each January; weddings and anniversaries, including roles beyond the couple such as junior groomsman and best man, which he shows selling consistently through the year; Valentine’s Day, which he says sellers should design for immediately after Christmas, favoring simple text-based sayings; Christmas designs carrying momentum into the first quarter; hiking and outdoor activities including national parks, fishing and trails, which he says are surging while gyms are closed and whose example chart stays consistently low in BSR; and taxes, an overlooked end-of-year niche where funny sayings from other niches — his example is swapping a popular ‘whisperer’ formula — can be flipped onto tax, accountant and CPA keywords.

Key takeaways

• Mine your own top sellers first and try to beat your best design rather than stopping at one winner
• Workout and resolution designs spike every January — funny sayings around exercise are the entry point
• Wedding roles beyond the couple, like junior groomsman, are shown as consistent evergreen sellers
• Design for Valentine’s Day immediately after Christmas, using simple text-based sayings
• Flip proven funny sayings from other niches onto overlooked niches such as taxes and outdoor activities

Episode details: published December 10, 2020 · 11:39 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are RJ Martinez’s own claims, shared for education — they are not typical or guaranteed.

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