Pinterest Niche Research Ideas 2022 | Uncover Thousands of Hidden Niches on Pinterest with Helium10

About this video

The creator demonstrates a Helium 10 feature that pulls trending keyword phrases from Pinterest and shows how he uses it to generate niche and product ideas for Merch by Amazon and KDP. Seeing trends such as California aesthetic, desk ideas, slow cooker recipes and cute drawings, he thinks about applications as t-shirt designs or KDP books. He then uses Helium 10’s ‘analyze product demand on Amazon’ for phrases like ‘cute drawings’ and ‘how to draw cute stuff’, checking search volume and competing products. He highlights a ‘how to draw cute animals and characters’ angle with decent search volume and relatively few competing products, while warning to stay away from copyrighted characters like Pikachu. He repeats the rinse-and-repeat process with cleaning checklist / cleaning schedule phrases ahead of spring cleaning, noting cases where no competing book appears to have the exact phrase in its title, which he argues would help a new book rank first if it is also the best product. He stresses keywords are powerful, to keep notes, watch competing-product counts, and read top sellers’ reviews to find improvements that make a book stand out.

Key takeaways

• Use Helium 10’s Pinterest trends view daily to spot rising keyword phrases before they become crowded niches
• Cross-check each Pinterest phrase with Amazon product-demand data: search volume versus number of competing products
• Look for exact phrases missing from competing book titles — putting them in your title can help you rank, if the product is strong
• Seasonal timing matters: e.g. cleaning checklist/schedule ideas ahead of spring cleaning demand
• Avoid copyrighted characters, and mine top sellers’ reviews for gaps you can improve on to stand out

Episode details: published February 8, 2022 · 8:04 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are RJ Martinez’s own claims, shared for education — they are not typical or guaranteed.

← Previous: Print On Demand- Niche Research, Tshirt Design & Listing on Merch By Amazon | Tutorial For Beginners · Next: Choose The Right Design To Make Money With Print on Demand Tshirts in 2022 | Trending in All Niches →

All RJ Martinez videos · RJ Martinez profile · RJ Martinez on YouTube