Print on Demand Secrets for Slaying the Mother's Day Rush

About this video

Research session for Mother’s Day, which he notes is May 12, 2024 — about a month and seven days out — with the goal of leveraging the holiday to create evergreen designs that keep selling weekly afterwards and, in Q4, ideally 2-4 times a day; his baseline goal is a design selling 10 times a month. He uses the search bar, Merch Informer / Merch Hunter, Google, and a Spreadshirt email from a previous video, stressing there is no single right way to research. Ideas found by scanning BSRs (lower = more sales velocity; he says consistently below about 500K, sometimes 800K, likely sells weekly): ‘my favourite [baseball/lacrosse] player calls me mom’, ‘world’s best [pug, English bulldog, Husky, pit bull] mom’, ‘just a good mom with a hood playlist’ (56K BSR, priced $13.99), ‘somebody’s loud mouth softball mama’ (about 530 results — switch the sport to baseball, soccer, football), ‘weird moms build character’, ‘my favourite doctor calls me mom’, ‘moms against white baseball pants’ (37K BSR, only 118 results), ‘my first Mother’s Day as a grandma’, and last year’s top seller ‘my son-in-law is my favourite child’. His method is swapping one keyword to enter a proven niche with less competition, mixing Mother’s Day with Cinco de Mayo, graduation and baseball season. He repeatedly warns to double-check trademarks (e.g. via Merch Informer and USPTO — ‘hot mess’ appeared trademarked) and not to copy designs pixel-for-pixel.

Key takeaways

• Aim for evergreen Mother’s Day designs that keep selling after the holiday, not one-off seasonal designs — his goal is 10 sales a month per design
• Use BSR as demand evidence: lower is better, and he treats consistent BSRs below roughly 500K as likely weekly sellers
• Enter proven niches by swapping one keyword — sport, profession, dog breed or playlist genre — instead of copying a design
• Mix overlapping events: Mother’s Day with baseball season, graduation and Cinco de Mayo multiplies mom-design angles
• Double-check trademarks with Merch Informer, Google and USPTO before uploading; pixel-for-pixel copies risk takedowns

Episode details: published April 5, 2024 · 18:27 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are RJ Martinez’s own claims, shared for education — they are not typical or guaranteed.

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