Quality vs Quantity - Print on Demand Designs

About this video

In this short, open-ended discussion, Martinez weighs quality versus quantity in print on demand and deliberately gives no yes-or-no answer. The quantity approach is taking one text-based or illustrated design and scaling it across 100, 200, 300 or more niches by switching a single word. He warns some platforms may throttle such listings because they see scaled designs as spamming the catalog, that eBay and Etsy charge listing fees that make mass scaling costly, and that Merch by Amazon uses a tier system while other platforms limit how many designs can be uploaded per day — all mechanisms that push sellers toward quality. The quality alternative is to take a niche you already do well in and create 10 or 20 designs that are the best in that niche, focusing on becoming the best there rather than spreading thin. His conclusion is that it depends on the individual seller: test both approaches, learn what works on each platform, and invest time only where the results justify it.

Key takeaways

  • Scaling one design across hundreds of niches by changing a single word risks platform throttling for perceived catalog spam.
  • Listing fees on Etsy and eBay make mass quantity scaling expensive, while Merch by Amazon tiers and daily upload limits also constrain volume.
  • The quality alternative is making 10 or 20 strong designs for one niche you already perform well in and aiming to be the best in it.
  • There is no universal right answer in the creator’s view — the choice depends on the seller, the platform and test results.
  • Treat both strategies as experiments: measure what sells for you before committing time to hundreds of variations.

Episode details: published January 6, 2021 · 3:38 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are RJ Martinez’s own claims, shared for education — they are not typical or guaranteed.


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