Quick and Easy: Start Print on Demand in 2024 - The Easiest Way!

About this video

This is a beginner’s overview of print on demand in 2024. Martinez explains that a product is only printed after a customer buys it, so there is no stock or overhead, and platforms or providers handle printing and shipping while the seller keeps a profit or royalty. He claims, as his own figures, that he has done POD full-time since 2017, generated over $300,000 in royalties on Amazon Merch by Amazon, and had one design make over $40,000 all time. For research he recommends picking a niche you personally understand, mining comments and viral posts for phrases, checking Amazon Hot New Releases and Best Seller Rank — lower BSR meaning higher sales velocity — checking Etsy listings for views in the last 24 hours, add-to-carts and reviews, and using Merch Informer’s Movers and Shakers. He compares platforms: Amazon Merch, Redbubble, TeePublic and Spreadshirt provide traffic and handle customer service for a royalty; Etsy needs a third-party provider such as Gelato, Printful or Printify and requires your own customer service; Shopify gives the most control but requires driving your own traffic. For design he lists Photopea (free, web-based), Photoshop and Illustrator, Affinity (one-time fee), Merch Informer’s designer, outsourcing via Upwork, and DALL-E 3 inside ChatGPT, which he says he pays $20 a month for. He closes on workflow, communicating shipping times, sometimes letting unhappy customers keep a product, and marketing on TikTok, Instagram, Facebook, YouTube, Pinterest or Google Ads.

Key takeaways

• Start in a niche you understand personally and mine its Facebook groups, Reddit threads, blogs and viral comments for design phrases.
• Validate demand with Amazon Hot New Releases and BSR, Etsy views, add-to-carts and reviews, and Merch Informer Movers and Shakers.
• Choose royalty platforms like Amazon Merch, Redbubble, TeePublic or Spreadshirt for built-in traffic and no customer service, versus Etsy or Shopify for more control.
• Use Gelato, Printful or Printify to fulfil Etsy and Shopify orders so you hold no inventory.
• Create designs with Photopea, Adobe, Affinity, Merch Informer, an Upwork designer, or DALL-E 3, and put a repeatable research-design-listing workflow in place.

Episode details: published February 19, 2024 · 31:31 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are RJ Martinez’s own claims, shared for education — they are not typical or guaranteed.

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