Redbubble Sticker Pricing (Sell Stickers On Redbubble)

About this video

RJ Martinez explains his Redbubble pricing strategy in response to a viewer question, noting Redbubble is not his main focus — Merch by Amazon is — and that he cross-posts designs that sell well elsewhere. He says he has sold over 1,000 products on Redbubble, per his claim, and shows consistent sales including amounts in dollars and euros. His standard markup is 55% on most products, which he says he tested against 10%, 20%, 25%, 30%, and 35% over the years and found still sells. Stickers are the exception at 200% markup, with 300% suggested if possible, because at 55% a sticker would earn only about $0.50 instead of $2-$4. He gives examples of margins at his settings, such as about $10 on a fitted scoop t-shirt and $21 on an A-line dress, and says he does not want less than $2-$3 per sale. He advises enabling designs selectively, since not every design works on every product, starting with one product type and expanding winners. He estimates Redbubble brings in $200-$400 a month for him, per his claim, with potential for $1,000+ if he uploaded more.

Key takeaways

• He prices most Redbubble products at a 55% markup, which he says he arrived at after testing lower markups over several years
• He prices stickers at 200% markup, arguing a 55% markup would yield only about $0.50 profit versus $2-$4 at 200%
• Examples he shows include roughly $10 margin on a fitted scoop t-shirt and a $21 margin on an A-line dress at his settings
• He advises not enabling every design on every product, but starting with a focus product like standard t-shirts and expanding proven sellers
• Creator claims Redbubble earns him $200-$400 a month as a side platform to Merch by Amazon, used to help cover VAs and illustrators

Episode details: published March 1, 2021 · 6:23 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are RJ Martinez’s own claims, shared for education — they are not typical or guaranteed.

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