TeePublic Research - [How To Find The Best Selling Niches / Tags]

About this video

RJ Martinez teaches his TeePublic research method for finding new niches and top-selling tags by reading the data the platform itself surfaces. Starting from the TeePublic homepage, he browses all new designs, notes the filter-by-product options (a phone case design can differ from a t-shirt design), and scrolls to the top tags list, where trending tags such as class of 2020 and quarantine stand out. Sorting designs by popular versus newest shows which niches are currently crushing it, and opening a popular design (a class of 2020 quarantine design with toilet paper artwork) reveals the backend tags the designer applied plus the ‘customers also searched’ terms — both clickable, so each tag opens a new research path. He stresses that research and learning the algorithm go hand in hand, that every platform (TeePublic, Redbubble, Merch by Amazon, Etsy, KDP) has different rules and policies that must be learned before selling so designs do not get the seller in trouble, and that the same read-the-platform approach applies on every marketplace he sells on.

Key takeaways

• Start research on TeePublic’s homepage: browse all new designs and use the filter-by-product list, remembering a design’s performance can differ by product type
• Scroll to the platform’s own top tags list to spot trending niches (in this video, class of 2020 and quarantine) before choosing what to design
• Sort the design feed by popular and by newest to see which niches and designs are currently selling best
• Open a popular competing design and study its backend designer-applied tags and the ‘customers also searched’ terms; the tags are clickable and each opens a new research path
• Learn each platform’s rules and policies before selling — TeePublic’s differ from Redbubble, Merch by Amazon, Etsy and KDP — and apply the same read-the-algorithm research habit on every platform

Episode details: published April 30, 2020 · 7:36 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are RJ Martinez’s own claims, shared for education — they are not typical or guaranteed.

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