The 3 Step Process To Be Profitable With Merch Informer Niche Research

About this video

RJ Martinez walks through his Merch Informer process for finding profitable Merch by Amazon niches. He starts with the Merch Calendar to stay ahead of upcoming holidays and observances, which he treats as a source of niche ideas. Next he uses Movers and Shakers to find consistently selling designs, reading the BSR chart: a design whose BSR repeatedly goes up and down signals ongoing demand. He clicks through to the Amazon listing to check the design, its keywords and its reviews, looking for what buyers liked most, and uses ideas like a funny mechanic shirt or a pig/plants design that can be scaled by swapping the animal or keyword. He then uses Merch Hunter/Product Search with BSR and rating filters (for example a rock climbing search), Keyword Finder for trending two- to four-word phrases, and Niche Hunter/Product Search to validate demand and competition, citing ’this is my crab eating shirt’ as a niche that could yield a consistent seller making sales three to five times a week if ranked on page one. Throughout he stresses not copying existing designs, creating something different, and double-checking phrases with Merch Informer’s trademark tools. He also demos the built-in Merch Designer for building a design from free commercial-use clipart and text, and notes pricing of $10 a month and $20 a month for the professional plan, with his affiliate coupon in the description.

Key takeaways

  • Use Merch Informer’s Merch Calendar to plan ahead for holidays and daily observances, treating each as a potential niche.
  • Use Movers and Shakers and BSR charts to spot consistent sellers: repeated up-and-down BSR movement signals real demand worth designing for.
  • Validate ideas in Merch Hunter, Product Search and Niche Hunter with BSR/rating filters, and read the Amazon listing’s reviews to learn what buyers liked before designing.
  • Never copy a found design: create an original variation, scale winning concepts by swapping keywords/animals, and check every phrase for trademarks before use.
  • Use Keyword Finder for trending phrases and the built-in Merch Designer (with free commercial-use clipart) to produce a print-ready PNG without leaving the tool.

Episode details: published July 5, 2022 · 14:14 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are RJ Martinez’s own claims, shared for education — they are not typical or guaranteed.


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