The Secret To A Successful T-Shirt Design👕 Revealed - You Won't Believe It! (Part 3)

About this video

In Part 3 of his series, RJ Martinez breaks down a currently selling Amazon design reading ‘I love my cougar girlfriend’ to explain why it works, urging viewers to take the concept, not copy the design pixel for pixel. He points to its BSR history — first sold, he says, on July 25 and continuously trending down/staying a consistent bestseller — as evidence it is a current trend, not an old one. The design is a simple bold text design with a heart, taking up the full chest area and making an emotional, funny relationship statement that works as a gift. His method is to apply the same concept and layout to your own niche by swapping the words (for example, changing ‘cougar girlfriend’ to another relationship phrase) and swapping font colour — white font for dark shirts, black for light shirts. To identify a font, he saves or screenshots the image and uploads it to WhatTheFont on myfonts.com, which identified this one as being in the Cooper Black / Cooper family; he also suggests checking DaFont for similar fonts. Searching ‘I love’ on Amazon, he shows many variants (‘I love my girlfriend’, ‘I love cats’, ‘I love hot moms’, ‘I love Latinas’ and others) with BSRs and consistent sales, concluding the ‘I love…’ relationship concept has proven demand that can be adapted across niches and platforms such as Redbubble, Etsy, Society6, Spreadshirt and TeePublic.

Key takeaways

  • Take a proven design’s concept and layout, do not copy it pixel for pixel
  • Use BSR trends to confirm a design is selling consistently right now, not just an old trend
  • Simple, bold, full-chest text designs with an emotional/relationship hook can work as gifts
  • Adapt a winner by swapping the phrase for your niche and swapping font colour for light vs dark shirts
  • Identify fonts by uploading a screenshot to WhatTheFont on myfonts.com; check DaFont for alternatives

Episode details: published August 28, 2023 · 8:04 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are RJ Martinez’s own claims, shared for education — they are not typical or guaranteed.


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