The Truth About Print On Demand: Competition, Research & Making Sales

About this video

The creator answers a Facebook group question about why selling on Merch by Amazon and print on demand organically is hard, pointing to heavy competition and oversaturation where demand exists. He emphasizes research as the most important step, creating designs for niches you personally understand, and making designs that relate to a specific audience so buyers share them. He says he has a seasonal Easter design that he claims makes over a thousand dollars in a month, and discusses mixed results from his own catalog, including weak designs that still sold, good designs that only sold years later, and spending on ads that sometimes lost money, broke even, or helped a design rank and then sell organically. He cautions against assuming ads are required, avoiding trademarked or copyrighted material you do not have rights to, and comparing your results to others at different tiers. In the second half he demonstrates research using Merch Informer, filtering top sellers in the US market with low review counts, then reviewing BSR charts and sales history for ideas such as 100 days of school, I love my girlfriend and variations, Year of the Snake, dogs with sunglasses by breed, Black History phrases, political humor, and simple graphic-only designs like a cat eating ramen. Throughout he warns to check BSR trends, avoid risky brands, characters, and logos, and focus on general, non-infringing concepts you can adapt to your niche.

Key takeaways

• Organic difficulty comes from competition in niches where demand already exists
• Research first and design for a niche you understand and can relate to
• Use BSR and sales history in Merch Informer to judge demand before designing
• Avoid trademarks, logos, and characters you do not have rights to use
• Ads are not required and can lose money; ranking and organic sales vary by design

Episode details: published February 3, 2025 · 20:10 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are RJ Martinez’s own claims, shared for education — they are not typical or guaranteed.

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