Top 15 T-Shirt Niche Ideas With Surprisingly Low Competition in Q4 2023! #39
About this video
RJ Martinez walks through t-shirt niche research for Q4 2023, opening with a sponsor segment for Placeit.net, which he uses to show customizable t-shirt design templates, fonts, logos, and social media templates. He then screens Amazon results niche by niche, citing result counts and BSRs as low-competition evidence. Examples include ‘I’m the grand mommy’ Halloween (470 results, a 434K BSR top seller), ‘I’ll be in my office’ gardening (309 results, an overall-pick design at 68K BSR), ‘pretend I’m a cucumber’ (358 results), ‘say no to drugs, say yes to books’ (405 results, a 21K BSR top design — swap ‘books’ for basketball, baseball, or football, he suggests), ‘aunticorn, like a normal aunt but more…’ (391 results), school psychologist ’love brains’ (410 results), board games, ‘why I lose at pickleball’ (465 results), ‘I will give real estate advice for tacos’ (409 results), ‘I love talking to myself, she gets me’ (493 results), funny anxiety quotes, ‘Nina Mingo’ flamingo-grandma designs (531 results), ‘yes I’m a boy, no I’m not cutting my hair’ (644 results), ‘blessed by God for 60 years’ (624 results, 120K BSR overall pick), ‘grandma is my name, bingo is my game’ (656 results, 70K BSR overall pick), ‘pretend I’m a traffic cone’ Halloween (883 results, 98K BSR), and ‘most likely to offer Santa a beer’ Christmas (over 1000 results but BSRs down to 44K, with beer swappable for a shot, margarita, whiskey, tequila, cookie, or milk). Throughout he insists the point is inspiration, not copying, and argues for consistency: a design making one to two sales per day across 30-40 niches compounds, and research matters more than design polish because he says he has sold poor-looking designs that were the only one in a researched niche.
Key takeaways
- Judge niches by pairing low result counts with real BSRs — e.g. gardening at 309 results with a 68K BSR overall pick, and bingo grandma at 656 results with a 70K BSR overall pick
- Extend proven phrases by swapping one keyword: ‘say yes to books’ becomes basketball/baseball/football; ‘offer Santa a beer’ becomes a shot, margarita, cookie, or milk
- Cross-niche family + animal/flamingo and ‘pretend I’m a…’ costume phrases create differentiated designs from the same template
- His consistency model: aim for 1-2 sales per day per niche across 30-40 niches rather than chasing one viral shirt, and do not copy existing designs
- Research beats design quality in his account — he says early poor-looking designs sold because research put him alone in a niche; check middle and second pages, not just sponsored front-page results
Episode details: published October 20, 2023 · 20:15 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are RJ Martinez’s own claims, shared for education — they are not typical or guaranteed.
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