Top 5 Print on Demand T-Shirt Niche Research Ideas 2022 #8 Merch by Amazon | Best Topics of the Year

About this video

This ‘Top 5’ research video (number 8 in the series, aimed at Merch by Amazon sellers) works through five niches. First, the beard niche: an evergreen, fashion-driven niche where funny sayings and motivational beard quotes sell; he suggests differentiating via sub-niches and cross-niches like beard + beer or beard + soccer, ‘beard facts’ breakdown designs, and ’the beard behind the bump’ crossing beard with pregnancy — while warning a word in one example had been trademarked and was being trademarked again. Second, ‘goodbye 2021, hello 2022’: simple text designs using ‘22’ can sell all year if tied to evergreen angles like graduation rather than only New Year, though he is not a big fan of year-only designs. Third, ‘promoted to’ family designs — promoted to mommy, daddy, grandma, great-grandma, soon-to-be grandpa — simple text designs whose competition drops in sub-sub-niches like great-grandpa versus general grandma/grandpa. Fourth, video games: a huge, growing niche including more female gamers and older players, but he repeatedly warns not to use Xbox, PlayStation/PS4, or Nintendo controller imagery without rights because it risks suspension. Fifth, bowling: funny sayings work, BSRs are consistent, competition is medium, and the audience spans all ages with men as a serious target. Throughout he stresses unique designs, keyword-rich listings, filling the design space so thumbnails read on phones, making designs work on both black and white shirts, and checking trademarks (mentioning the Merch Informer trademark-check Chrome extension).

Key takeaways

• Differentiate in competitive evergreen niches like beards by cross-niching (beard + beer, beard + pregnancy) and using formats like ‘beard facts’ instead of copying existing sayings.
• Year-based designs sell best when attached to a year-long angle such as graduation, not just the New Year moment.
• In ‘promoted to’ family niches, target sub-sub-niches (great-grandma, great-grandpa, cousins) to cut competition versus broad grandma/grandpa terms.
• Never use console controller imagery (Xbox, PlayStation, Nintendo) without rights in the video game niche — he says the account risk is not worth it.
• Make designs fill the shirt’s design space so they are readable in a phone thumbnail, and offer color versions that work on both black and white shirts.

Episode details: published December 30, 2021 · 25:03 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are RJ Martinez’s own claims, shared for education — they are not typical or guaranteed.

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