Top Amazon Seller Reveals the AI Tool That Gives Them an Edge

About this video

RJ Martinez demonstrates leveraging AI, specifically Ideogram, to create print-on-demand designs inspired by top sellers, while stressing trademark and copyright checks. He first pitches his Research Design Vault — now updated weekly, described as 240-plus low-competition niches with keywords, competition counts and inspiration links, for $10 a month — and says he focuses research on current and upcoming events (Halloween, then Thanksgiving and Christmas for Q4) as well as evergreen niches, using Merch Informer (Merch Hunter) to find low-review, in-demand designs and read their all-time BSR/sales charts. The workflow: browse Amazon Hot New Releases and note low BSRs (he cites examples at 3,000, 9,000 and 14K) in niches like October/Halloween mixed with breast cancer awareness; save or screenshot a selling design (examples include a ghost holding a jack-o’-lantern, a monster truck, a ghost reading with coffee, and a ghost-with-text design uploaded the previous month and already selling); upload it to Ideogram, use Describe to get a prompt, edit words in the prompt (e.g. change an orange truck to red, delete ‘black t-shirt’ so it does not render a whole shirt), generate, use Magic Prompt and Remix to produce variants, then download the PNG, upscale it (in Ideogram or a free AI upscaler), remove the background and add or fix text manually because AI text can be wonky. He says one AI-leveraged design of his made 12 sales the previous day. He also advises transferring a proven concept to the next holiday (e.g. the reading-ghost/coffee concept becomes Santa or an elf reading, or a turkey with glasses) to enter competitive niches, and reminds viewers each platform has different rules for AI designs.

Key takeaways

  • Workflow: find a proven seller on Amazon Hot New Releases, save it, upload to Ideogram, use Describe to extract a prompt, edit the prompt, generate and Remix variants
  • Edit the described prompt before generating — swap colours/elements and remove ’t-shirt’ wording so the output is the graphic alone, not a shirt mockup
  • Finish manually: download PNG, upscale, remove background, and fix/add text yourself because AI-generated text is often incorrect
  • Reuse a winning concept for the next holiday instead of starting cold — same layout/theme, new seasonal character and props
  • Validate demand in Merch Informer/Merch Hunter with low review counts and all-time BSR charts, and check trademarks, copyright and each platform’s AI rules before uploading

Episode details: published October 9, 2024 · 20:21 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are RJ Martinez’s own claims, shared for education — they are not typical or guaranteed.


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