5 Amazon KDP Strategies to TRIPLE Your Book Sales During Q4

About this video

Sean, who says he built a multiple six-figure KDP business he eventually sold for $820,000, gives five strategies to prepare for Q4, which he defines as October, November and December, noting some niches also do well in January. First, publish books right now rather than waiting until December, so they can collect sales and reviews and gain momentum before November and December hit. Second, gather as many reviews as possible now, because he says books with zero reviews will not sell even during Q4; he suggests posting in relevant Facebook groups offering a free copy in exchange for an honest review and following up two weeks later, or using Pubby, and says to aim for a minimum of 40 reviews per book. Third, optimize the book itself — description, A+ content, reviews and cover — so nothing is left costing sales. Fourth, start running Amazon ads now rather than in December, even though ads get more expensive approaching Q4, and watch budget and ACOS carefully. Fifth, create holiday-themed books around Halloween, Thanksgiving, Christmas and New Year, including holiday kids’ and adult books, gag gifts such as dad jokes and riddles, holiday cookbooks, and health, diet, business and self-help books that sell for New Year’s resolutions. He closes by inviting viewers to a free Facebook mastermind and citing a case study in which he claims to make between $35,000 and $40,000 every month from publishing.

Key takeaways

• Publish months ahead of Q4, not in December, so books enter November and December with sales and momentum already building
• Aim for a minimum of 40 reviews per book, gathered via Facebook groups offering free copies for honest reviews or via Pubby
• Books with zero reviews will not sell even during Q4, according to Sean, so review-gathering should happen before the season
• Start Amazon ads early and monitor budget and ACOS closely, since ad costs rise as Q4 approaches
• Holiday-themed books — Halloween, Thanksgiving and Christmas titles, gag-gift joke books, holiday cookbooks, and health, business and self-help books for New Year’s resolutions — are the seasonal categories he highlights

Episode details: published October 4, 2022 · 7:17 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are Sean Dollwet’s own claims, shared for education — they are not typical or guaranteed.

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