Don’t Publish a Book Like This if You Want to Make Money with KDP

About this video

In this subscriber book review, Sean — who claims he made over $2.2 million in royalties on Amazon KDP — critiques submitted books and repeats that lack of sales usually comes from title, cover, and reviews. Reviewing a menstrual recipes book, he says the subtitle fails to state who it is for and the benefits, the cover does not look like a cookbook, and it has only one review, though his search for menstrual recipes returned 220 results and comparable books were making, by his figures, $34 per day and $15 per day. A children’s skateboard book is described as cute and quirky but unclear, with a subtitle that does not sell it and only four reviews. For a history of Puerto Rico book with 107 reviews and a 191,000 BSR, he says it already ranks on page one for its keyword — a search with 20,000 results — but demand for that keyword is limited, so the author should pivot to broader angles or create demand through social media. A recipes coloring book and an ABC coloring workbook are faulted for minimal subtitles, weak Canva-style covers, and zero reviews, with his searches showing no existing demand for coloring cookbooks. For real estate investing for beginners, a keyword he says has 50,000 results and is dominated by authority brands, he says 34 reviews and a standard cover are insufficient and the author should niche down or invest in an exceptional cover. Throughout he advises niching down broad topics, adding power words and specific benefits to subtitles, hiring a professional cover designer, and getting more reviews before expecting ads or sales to work.

Key takeaways

• Sean says reviews, title, and cover are the top three drivers of a KDP listing, ahead of description and A+ content
• A subtitle must state who the book is for, what is inside, and the exact benefits, not a vague phrase
• Check existing Amazon demand first: a topic with little or no selling competition cannot be forced with Amazon ads alone
• In broad, competitive keywords dominated by authority figures, either niche down to a specific audience or produce an exceptional cover and many more reviews
• Social media can create demand for a novel concept, but that requires sustained content work compared with tapping existing search demand

Episode details: published May 20, 2026 · 19:12 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are Sean Dollwet’s own claims, shared for education — they are not typical or guaranteed.

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