Easiest Way to RAPIDLY Build Your Email List | Self-Publishing 2019

About this video

Sean explains how to use permafree books, meaning Kindle ebooks priced free permanently rather than through a 5 day free promotion, to grow an email list. A free book gets far more downloads, so more readers see the opt-in page inside the book offering a free gift and join the list. Only the Kindle edition is free, so paperback and audiobook sales can continue, especially audiobooks sold on Audible. He advises using a dead book or creating a book specifically for permafree, ideally about 10000 words because free-book downloaders tend to start with the shortest book. The method is to keep the book out of KDP Select, upload it free on Draft2Digital to all stores except Amazon, wait until it is live on stores such as iTunes, then email KDP via its price-match option with links for all markets and ask Amazon to price-match to free. He says a permafree book normally gets 10 to 100 downloads a day and should grow subscribers faster.

Key takeaways

  • Permafree means permanently free, unlike KDP free promotion which is limited to 5 days
  • Only the Kindle edition is free, so paperback and audiobook versions can still sell
  • For a purpose-made permafree book Sean recommends about 10000 words so readers are more likely to start and finish it
  • Method: remove from KDP Select, list free on Draft2Digital everywhere except Amazon, then request a KDP price match with store links for all markets
  • Sean says a permafree book typically gets 10 to 100 downloads a day, driving more opt-in page views and email subscribers

Episode details: published August 5, 2019 · 8:12 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are Sean Dollwet’s own claims, shared for education — they are not typical or guaranteed.


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