Find Profitable Keywords FAST | Full KDP Keyword Research Tutorial for Beginners

About this video

Sean lays out a step-by-step keyword research method for Amazon KDP. Step 1 is a brain dump of topics from hobbies and interests into a notepad. Step 2 is mining Amazon’s bestseller lists — he goes via Kindle Store to Kindle eBooks and into categories such as Crafts, Hobbies and Home — extracting generic topics from books (e.g. cleaning/decluttering from a cleaning book, dog training from a dog book), noting that keywords are the generic phrases people type in search, not book titles. Step 3 is the alphabet technique: type a seed keyword like ‘dog training’ into Amazon search and add a, b, c, etc. to harvest suggestions, optionally using the free Amazon Search Suggestion Expander Chrome plugin. Step 4 (optional, paid) uses Publisher Rocket or BookBeam’s Niche Finder to generate keyword ideas, though he warns Publisher Rocket’s earnings/search estimates are not always accurate. Validation requires demand — at least three books on page one selling well, with a Kindle best sellers rank below 30,000 as a good range — and low competition, ideally under 3,000 search results and page-one books without hundreds to thousands of reviews. If a keyword like ‘dog training’ is too competitive, step 6 is to niche down into subtopics such as service dog training, puppy training or senior dog training, then re-validate.

Key takeaways

• Start with a brain dump of hobby/interest topics, then extract generic topics (not titles) from Amazon bestseller category lists
• Use the alphabet technique in Amazon search — seed keyword plus a, b, c — or the free Amazon Search Suggestion Expander plugin for more ideas
• Paid options for idea generation are Publisher Rocket and BookBeam’s Niche Finder, but Sean cautions their earnings and search-volume estimates can be inaccurate
• Validate demand by finding three page-one books selling well; for Kindle books a best sellers rank below 30,000 is his good range
• Validate competition by aiming for under 3,000 search results and page-one books without hundreds to thousands of reviews; if it’s too competitive, niche down (e.g. dog training to puppy or senior dog training) and re-check

Episode details: published July 8, 2022 · 14:21 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are Sean Dollwet’s own claims, shared for education — they are not typical or guaranteed.

← Previous: How to Save THOUSANDS in Taxes Even if You Make No Money From Amazon KDP · Next: Increase KDP Sales with a Captivating Book Description - Step-by-Step →

All Sean Dollwet videos · Sean Dollwet profile · Sean Dollwet on YouTube