How I'm Making Thousands/mo From 3 books | How to Build a KDP Brand

About this video

In this case-study update Sean walks through three books under the same brand and explains that building a brand is simply publishing high-quality books under the same pen name. Sean reports book one now makes about $3000 a month in total, including Kindle sales of 5 to 10 a day, paperback sales of well over 10 a day, and about $600 from ACX where a 3 hour book earns about $3.6 per sale, with AMS ad cost at about 20% to 25%. He reports book two, whose launch he previously called a failure because the keyword was too competitive, makes about $450 including KENP and is not yet on ACX, helped by readers clicking from book one and by also-bought placement. Book three, not yet a full month old and not on ACX, has made $800 and could reach $900 or $950. Sean claims the three books together have made about $4300 so far. He says you do not need matching titles, matching covers or a professional website, only high-quality books, a basic email opt-in page, an email list and a review team.

Key takeaways

• Sean reports book one makes about $3000 a month across Kindle, paperback and about $600 from ACX, with AMS costs of 20% to 25%
• Sean reports book two makes about $450 despite a failed launch, aided by cross-sales from book one under the same brand
• Sean reports book three made $800 in less than a full month, bringing the three-book total he claims to about $4300
• A brand is defined as a collection of high-quality books under the same pen name, not matching covers, titles or a professional website
• Books under one brand appear in each other’s also-boughts and drive readers to buy other books in the catalog

Episode details: published July 6, 2020 · 16:51 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are Sean Dollwet’s own claims, shared for education — they are not typical or guaranteed.

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