How to Make Your Books Actually SELL on Amazon KDP

About this video

In another subscriber book-review episode, Sean — who says he has helped over 1,800 people in his coaching program — critiques kids’, business and facts books. ‘The Mighty Mineral Heroes’ uses slapped-together AI images and a vague subtitle; since parents buy kids’ books, the subtitle must sell parents on inspiring healthy eating, and he recommends a professional illustrator-style cover (one designer charges $30 for a front cover). ‘Kids Love Kenya’ is selling at 364,000 BSR but has 2 reviews averaging 3 stars; he says you cannot remove a bad review, you must dilute it with more reviews (he mentions Book Bounty) to get above a 4.3 average so Amazon displays 5 stars. ‘Zena’ (26 reviews, clean cover) is ready for ads/marketing, though its subtitle should carry details from its description, like a journey for girls aged 7-10 about teamwork and empathy. A unicorn coloring book fails in an extremely competitive keyword with zero reviews and nothing unique. Three ‘Speaking Frankly’ business books repeat their titles in their subtitles instead of stating a concrete benefit. An ‘Unbelievable Facts for Smart Kids Age 8 to 12’ book has a good title and 9 reviews but needs marketing, more reviews and a more colourful, illustration-based cover (designer Alina, $35).

Key takeaways

• For children’s books, write the subtitle for the parent-buyer, not the child reader
• A rating below 4.3 displays as 4 stars or fewer; earn more good reviews instead of trying to remove bad ones
• Do not repeat the title in the subtitle — use it to state the specific benefit/outcome
• Entering a very competitive keyword with zero reviews and a generic book will not sell
• Avoid DIY Canva/AI-collage covers if the book is meant to make money; hire a niche-appropriate designer

Episode details: published June 20, 2025 · 18:40 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are Sean Dollwet’s own claims, shared for education — they are not typical or guaranteed.

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