How to Sell Digital Products Online in 2026 (Step-By-Step Beginner Guide)
About this video
Sean gives a step-by-step beginner guide to selling digital products, arguing ebooks on Amazon KDP are best: no inventory, shipping or manufacturing, create once and sell repeatedly, with print-on-demand for paperback/hardcover and options for audiobook, translations and bundles creating seven-plus income streams. He claims he made $100 in four years trying e-commerce, blogging, affiliate marketing and MLMs from age 18, then built over a million dollars net worth by age 26 selling digital products, made close to $2 million from ebooks alone, sold over 100,000 audiobook copies at $3 to $4 royalties each, and sold his first catalog for $820,000 via Empire Flippers — all presented as his claims with a no-guarantee disclaimer. He says Amazon controls 74% of US book sales, ships to over 100 countries with over 19 marketplaces, and has no listing fee while handling customer service. Steps: 1) brainstorm topics from interests and AI — he asks ChatGPT for 50 trending ideas including decluttering; 2) check demand first on Amazon using free DS Amazon Quick View, aiming for competitors below 80,000 BSR (roughly $500 a month as a guideline), citing a home workouts book at 25,000 BSR making $50 a day from paperback; 3) build a clear main title plus benefit-driven subtitle from reader pain points found via ChatGPT; 4) create the book — a full non-fiction target of about 30,000 words (120 to 150 pages), or 10,000 words for a first book, structured as about 8 chapters of 3,750 words with 1,250-word subchapters drafted one at a time with AI then heavily edited with personal stories, or hired out to a ghostwriter; 5) format and grammar-check; 6) cover via Canva or outsourcing for $5 to $20. Then publish on KDP, get reviews (aim for at least 10 per book), launch with Amazon ads from as low as $3 a day and TikTok/Instagram posts, and scale via paperback, audiobook, translations, bundles, other stores such as IngramSpark, and eventually selling the account.
Key takeaways
- Demand before creation: verify on Amazon that competing books are below about 80,000 BSR using DS Amazon Quick View for free (BookBeam is his paid example), rather than writing first and hunting for buyers.
- Title formula: a clear main title naming the topic plus a long subtitle stating the specific benefits/pain-point outcomes, generated by first asking ChatGPT for the reader’s 10 biggest pain points on the topic.
- AI writing workflow he teaches: outline 8 chapters with 3 subchapters each, generate only one 1,250-word subchapter at a time, then read, rewrite, remove fluff and add personal stories — never publish the raw AI draft.
- Keep startup lean and imperfect: pen names are allowed, covers can be Canva or a $10 outsourced gig to start, and a first book of 10,000 words is acceptable while the standard target is 30,000 words.
- Scale one manuscript into many streams: paperback, audiobook, translations, box-set bundles, distribution beyond Amazon via IngramSpark (which he says reaches over 40,000 stores) and Draft2Digital, before optionally selling the catalog.
Episode details: published December 1, 2025 · 40:33 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are Sean Dollwet’s own claims, shared for education — they are not typical or guaranteed.
← Previous: This Book Makes 7 FIGURES a Year on Amazon KDP - Here’s How · Next: Amazon KDP is Mass Deleting Reviews - What Does This Mean for You? →
All Sean Dollwet videos · Sean Dollwet profile · Sean Dollwet on YouTube
You Might Also Enjoy

How to Create Books That Sell WITHOUT Reviews on Amazon KDP
Explore →
5 Digital Products I Would Start If I Were Starting From Zero
Explore →
5 Boring Claude AI Side Hustles That Pay Better Than a 9-5
Explore →
Amazon KDP Has Changed... What's Actually Working in 2026
Explore →
How Many Books Do You Need to Make 10k/mo with Amazon KDP?
Explore →