No Sales? Do THIS to Improve Book Sales FAST (Amazon KDP)
About this video
In a book-review / roast of viewer-submitted KDP books, Sean argues most no-sales books fail on the same basics: an unreadable or unclear cover, a vague fancy title and subtitle with no searchable keywords, too few reviews, and a price too high for the social proof. Reviewing ‘Hannah’s Magic Adventures Around the Globe’ (zero reviews), he urges a professional illustrator — examples around $25 — larger, high-contrast title text, a subtitle that explains destinations and lesson, more reviews via a service he names as Book Bounty, and a lower launch price. For a DIY strength-training book with 5 reviews, he says ‘balanced strength training for everyone’ means nothing to beginners and proposes a clearer subtitle about creating a custom workout plan for your schedule and fitness level, plus a $30 professional cover that instantly signals strength training. A kids’ book with 25 five-star reviews and a better cover performs better, but its subtitle about being ‘successful and happy’ is still too vague versus naming grit, determination and perseverance. For ‘Going Greek on Keto’ (16 ratings), he checks demand and finds no proof for Greek keto, while ‘ketogenic Mediterranean diet’ books are selling, so he would put that proven phrase in the title or subtitle. He closes that authors without an audience — unlike Oprah — cannot rely on fancy titles; they must sell to Amazon search.
Key takeaways
- Make the cover instantly clear in a thumbnail: large, high-contrast title text and genre-appropriate professional design
- Use the subtitle to explain exactly what the book does and for whom, not vague phrases like successful and happy
- Validate demand and use proven search phrases in the title — e.g. ketogenic Mediterranean diet over an unproven Greek keto angle
- Do not price high with zero or few reviews; lower price early, build reviews, then test higher prices
- Without your own audience, Amazon SEO matters — fancy bookstore-style titles do not substitute for keywords
Episode details: published April 11, 2025 · 15:48 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are Sean Dollwet’s own claims, shared for education — they are not typical or guaranteed.
← Previous: The TRUTH About Starting Amazon KDP in 2026 (No BS Guide) · Next: The BEST Online Business to Start for Beginners (New 2026 Edition) →
All Sean Dollwet videos · Sean Dollwet profile · Sean Dollwet on YouTube
You Might Also Enjoy

How to Create Books That Sell WITHOUT Reviews on Amazon KDP
Explore →
5 Digital Products I Would Start If I Were Starting From Zero
Explore →
5 Boring Claude AI Side Hustles That Pay Better Than a 9-5
Explore →
Amazon KDP Has Changed... What's Actually Working in 2026
Explore →
How Many Books Do You Need to Make 10k/mo with Amazon KDP?
Explore →