These AI Coloring Books Are BLOWING Up Right Now on Amazon KDP

About this video

Sean analyzes the coloring book pen name Lauren K, which he believes is the same person behind Kite Fox Publishing and is using Midjourney/AI-generated images converted to grayscale as coloring pages. Using KD Spy, he estimates $72,000 per month in revenue (not profit); using Book Beam, he cites the top book, 101 Relaxing Coloring Book, at $442 in royalties per day at 569 BSR, 101 Relaxing Flowers at about $87/day at 3,279 BSR with 12 reviews, 101 Mindfulness Meditation at $55/day at about 5,000 BSR with 7 reviews, and Magic Jar at $160/day at 2,663 BSR despite poor reviews. He argues the 101-page count (versus a typical ~40 colorable pages) is possible because AI generation is cheap, compared with $20-$40 per page to hire a human illustrator. Marketing is described as publishing and running Amazon ads very heavily, starting at $8.99, likely taking an early loss to rank, then letting organic reviews accumulate; there is no email list or A+ Content noted. Comparing interiors to human-illustrated Jade Summer books, he says Lauren K’s pages lack clear lines/patterns and can be impossible to color, and quotes reviewers calling pages confusing and ‘AI generated nonsense.’ His own estimate is about 70% of customers seem happy and 30% unhappy. His stance is that AI books are acceptable if customers are happy, but Amazon’s position is unclear and accounts/books could be blocked in future.

Key takeaways

• Revenue vs royalty distinction: Sean cites $72,000/month as KD Spy revenue (not profit) for Lauren K, and separate Book Beam daily royalty estimates — $442/day for the top title at 569 BSR
• Suspected AI advantage is volume and cost: 101 pages versus a typical ~40, versus an estimated $20-$40 per page for a custom human illustrator
• Marketing model described is ads-led ranking only: heavy Amazon ads from launch at $8.99, likely loss-leading initially, with reviews accumulating organically from sales; no email list or A+ Content observed
• Quality gap versus human illustration (Jade Summer comparison): AI/grayscale pages are shown as lacking clear borders and true patterns, prompting some negative reviews quoted in the video, though Sean estimates roughly 70% of customers are happy
• Risk warning: Sean says Amazon has not made its AI position clear, so short-term earnings could be followed by books being blocked or account loss; his personal test is whether customers are happy with the content

Episode details: published June 5, 2023 · 12:03 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are Sean Dollwet’s own claims, shared for education — they are not typical or guaranteed.

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