These Are The Best Amazon KDP Niches for Beginners

About this video

The creator compares non-fiction niches for Amazon KDP from what he presents as close to five years of his own publishing experience, stressing that no niche is automatically best and that execution matters more than the category. Health and fitness and cookbooks are described as huge and largely evergreen, with strong print sales and a big fourth-quarter and New Year spike, but also as extremely competitive, expensive to advertise in, and sometimes hard to turn into audio — cookbooks also carry buyer expectations for costly colour images. Business, money and finance offer, in his account, strong ebook, print and audio sales and good back-end potential for courses and products because those readers spend, yet topics can date quickly and quality expectations are high. Self-help is evergreen but crowded and, in his experience, harder to upsell. Spirituality, he says, tends to draw more positive readers and reviews, though he saw slower print sales. Hobby topics such as gardening, programming and instruments are smaller and less competitive, attract passionate readers who engage and buy, and can support higher prices and courses, but may need hard-to-source images and suit audio poorly. Children’s books can surge in the fourth quarter and are cheaper to make, but are usually priced lower, leaving less margin for ads, and many formats cannot work as ebooks or audio. His closing advice is to combine proven demand with a topic you actually care about, and he argues targeted hobby niches are often easiest for building a brand and an audience beyond books alone.

Key takeaways

  • Judge a niche by its pros and cons and your execution, not by a claim that one niche is universally best.
  • Health, fitness, cookbooks, business and self-help are large and proven but highly competitive, so niche down to a very specific audience and topic.
  • Check format fit before publishing: image-heavy and activity topics may sell poorly or not at all as ebooks or audiobooks.
  • Consider back-end potential — an email list, courses or affiliate products — as part of a niche’s value, not just book royalties.
  • Hobby niches can offer less competition, more engaged fans, higher prices and brand-building potential despite being smaller.

Episode details: published June 7, 2021 · 20:18 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are Sean Dollwet’s own claims, shared for education — they are not typical or guaranteed.


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