THIS is How I'd Build Another 7 Figure Amazon KDP Brand

About this video

Sean says he built a KDP business valued at over a million dollars on Empire Flippers and eventually sold it for $820,000, which he claims made him a millionaire at age 26, and that the books are still making $30,000 to $40,000 in revenue a month under the new buyer. He explains valuation as monthly net profit times a monthly multiple, typically 35x to 45x and sometimes up to 50x, so $22,300 a month in profit at a 45x multiple would value a business at over a million dollars. His plan to do it again is to pick one niche and go deep, publishing many high-quality books under the same pen name across multiple profitable keywords, in formats beyond paperback including ebook, audiobook and hardcover. He stresses going wide outside Amazon to Audible, Draft2Digital and IngramSpark, building an email list as a must-have asset buyers can leverage, and skipping a website or blog as poor use of time. Finally, he says to treat KDP like a business: create SOPs, hire VAs, build freelancer relationships, automate book creation, uploading and email, then rinse and repeat the same system rather than changing it for each book.

Key takeaways

• Sean claims he sold his first KDP business for $820,000 after it was listed on Empire Flippers at over a million dollars
• Valuation is monthly net profit times a multiple that Sean says usually ranges from 35x to 45x, sometimes up to 50x
• At a 45x multiple, $22,300 a month in profit would put a KDP business over a million-dollar valuation
• Pick one good-sized niche with multiple profitable keywords and publish many high-quality books under the same pen name to become an authority
• Build an email list early, sell in ebook, audiobook, hardcover and paperback, go wide beyond Amazon, and systemize with SOPs, VAs and automation

Episode details: published October 31, 2022 · 11:46 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are Sean Dollwet’s own claims, shared for education — they are not typical or guaranteed.

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