THIS is The Best KDP Niche for Beginners (Not What You Think)

About this video

The creator addresses which niche beginners should publish in, arguing the ideal niche sits at the overlap of personal passion, existing knowledge, and proven profitability, rather than being any single category. If someone insists they have no passion or expertise, he recommends self-help as a generally accessible option and explains the criteria behind that pick. Those criteria include profitability, shown by many books already earning in the niche; breadth, with many sub-niches to branch into; longevity, favoring evergreen topics over trends so a book can sell for years; ease of content creation, since self-help writers are plentiful and therefore cheaper to hire than specialists in technical fields; audience positivity, meaning self-help readers are, in his view, more likely to leave favorable reviews than readers in more critical niches like business or finance; and repeat purchase behavior, since self-help readers tend to buy many books on the same topic, so a new book does not only compete head-to-head with rivals. He cautions that broad self-help terms are highly competitive and advises niching down into specific audience-and-topic combinations.

Key takeaways

  • The best beginner niche, in his framework, combines passion, knowledge, and profitability; no single category is right for everyone.
  • Self-help is his fallback recommendation because it is large, profitable, and mostly evergreen rather than trend-driven.
  • Evergreen topics are favored so one publishing effort can keep selling for years instead of fading with a trend.
  • Writer availability matters: niches many writers can cover are cheaper to outsource than technical niches needing specialists.
  • Broad self-help terms are too competitive, so he advises drilling down to specific sub-niches aimed at defined audiences.

Episode details: published August 29, 2022 · 10:27 long. Summary written by Self Growth Videos from the episode itself. Business results and any income figures mentioned are Sean Dollwet’s own claims, shared for education — they are not typical or guaranteed.


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