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Persuasion
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Barack Obama — Rhetoric, Leadership & the Art of Persuasion
Barack Obama is one of the most studied political orators of the modern era. His 2004 DNC keynote propelled an unknown state senator …
Explore this pageDonald Trump — Persuasion, Branding & the Art of the Comeback
Donald Trump is one of the most studied figures in modern persuasion. His communication techniques — simple language, vivid imagery, …
Explore this pageRonald Reagan — The Great Communicator & the Craft of Conviction
Ronald Reagan was called 'the Great Communicator' for a reason. His speeches — the 1964 'A Time for Choosing,' the Challenger …
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