Self Growth Videos Library
Product Positioning
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ResourceThe $2B brand built on nostalgia
A guest from Poppi discusses how the brand successfully positioned a healthier soda alternative by focusing on emotional connection …
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ResourceHow To Make $100 Million By Copying An Existing Business (#474)
Sam and Shaan explore the 'Big Box strategy'—taking premium, direct-to-consumer products and creating cheaper alternatives for …
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ResourceThese 21-Year-Old TikTokers Made A TV Show For $5,000 (#400)
Sam and Shaan discuss emerging media companies and content creators finding success on TikTok and YouTube through creative, …
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ResourceUniversity of Michigan Students Pitch Us Their Startups | $5000 Prize Money (#396)
The My First Million team hosts a Shark Tank-style pitch competition at the University of Michigan, featuring five student-founded …
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ResourceWhat Is Liquid Death Canned Water? | My First Million Podcast
Sam and Shaan discuss Liquid Death, a canned water brand that recently raised funding. The product is plain water packaged in heavy …
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